The Challenge
Despite premium inventory and a great location, the showroom was virtually invisible online. Buyers searching for luxury cars were funneled to rivals and used-car dealers instead, leading to empty showrooms and high carrying costs.
Our Approach
We conducted deep competitor and buyer research, completely optimized their Google Business Profile, and deployed high-intent, geo-fenced local search and Google Business Profile ads with strict budget discipline.
Results
- Inbound phone enquiries rose from virtually zero to ~100/month
- ~43% of callers converted to actual physical showroom visits (tracked via PoC)
- Visible traction achieved in under 3-week timeline
- Geo-fenced targeting eliminated low-intent, out-of-market clicks